How to run a pipeline review that finds the real gap
A pipeline review should end with one fix, not a longer to-do list.
Look at where deals drop. That is where the work is.
Run it in four steps
- Count deals at each stage.
- Find the biggest drop.
- Look at five deals that dropped there.
- Decide on one change and one number to watch.
Keep it short
Thirty minutes, one owner, one next step.
If you want a process for it: Use The Pipeline Review.